Income Generation for your School Masterclass


This masterclass has been designed to provide a practical introduction to income generation. This will empower learners with the confidence, skills and resources needed to introduce and sustain successful income generation in their school.



The masterclass will cover grant funding, crowdfunding, business sponsorship, gift aid, donations and much more, with insight into how best to assemble a compelling story to engage supporters and potential donors. Delegates will learn how to select the most effective fundraising method to meet the needs of their school and decide how to prioritise those initiatives most worthy of their efforts.

Resource packs will be provided, including an income generation plan and project template, allowing delegates to quickly introduce some of the key principles being explored.

Simple and quick wins will enable delegates to make an immediate impact on their return to school – swiftly demonstrating a return on their investment.


Who is the Masterclass for?

This masterclass is designed to meet the ISBL Professional Standards, tier 1 and 2; providing the foundations for a coherent and structured income generation approach in school. As such the appeal will be broad; from school business professionals and finance leaders to headteachers and governors. No prior experience of school fundraising is necessary.


What will we learn?

This course covers the following areas:

Part 1 : Getting the fundamentals right

Part 2 : Bringing projects to life

Part 3 : Growing support and engaging communities

Part 1

In this module the ground rules for sustainable and creative income generation is established. Delegates learn why a rounded, holistic approach to fundraising can add significant value to school operations and explore some “quick wins” that all schools can introduce at no cost and with little effort. The “Wheel of Fortune” will be introduced; demonstrating all of the different ways schools can raise funds.


Part 2

Focus turns now to the specific needs of the school, using tools to identify which projects are worthy of attention and developing an agile and practical plan to bring these to life. Consideration will be given to impact and need – with tips on how to craft narratives and content to help build the case for funding support.


Part 3

The most effective ambassadors for any project are staff, students, parents and communities. Now delegates will learn how to engage with them to market and promote fundraising endeavours. Time is spent exploring grant funding, learning where to find and select the most suitable grants for school projects.


What resources are provided to delegates?

Delegates who attend face-face delivery sessions or who book virtual on-line delivery will receive a suite of income generation resources to help introduce and sustain fundraising strategies in school. Resources include:

  • Delegate Pack including School Income Generation Plan template
  • Detailed guides on introducing “quick wins” and passive income streams
  • Access to FundEd for 1 year (FundEd magazine and extensive library of resources)
  • Access to the FundEd industry leading grant database for 1 year (over £13m worth of grants)
  • “Funding Your Project” – plan template for specific project fundraising
  • Unlimited email support and guidance from Chameleon Training and Consultancy
  • Course completion certificate


How is the Masterclass delivered?

There are two options – virtual on-line webinars or a face to face 1 day course:

The on-line option will be via 3 separate live, interactive webinar sessions delivered by our industry expert trainer. All sessions are also recorded to enable you to access them on demand.

The face to face 1 day masterclass can be delivered in school or in a suitable venue.


How much does the Masterclass cost?

Face-to-face - 1 day in school

Individual school / small MAT -  £950.00 + VAT. Minimum  of 2 delegates, maximum of 5
MAT Regional SBM group or MAT ~ £1250.00 + VAT. Minimum of 5 delegates, maximum of 25

*Please note the venue and refreshments are to be provided by the school/MAT.


Online - 3 live webinars

£950 + VAT. Minimum of 2 delegates, maximum of 25.


One of the benefits of being an ISBL member is being able to access the member rates for training and conferences. If you are not a member, you can find out more about joining ISBL here.

To be able to access the ISBL member rate, your membership needs to be active before you book your place on the course.


Do ISBL members receive a discount?

Yes, our learning partner, Chameleon Consultancy and Training Ltd, is offering a 15% discount on both the virtual and face-to-face delivery to all ISBL members or ISBL affiliated groups. This discount is applied at point of booking.


Will I receive a certificate?

Yes, the certificate will be issued as soon as you compete the Masterclass and remember your learning has been mapped against the ISBL Professional Standards. This helps you evidence your CPD for your performance reviews.


How can I book my place?

This Masterclass is offered directly by our learning partner, Chameleon Consultancy and Training Ltd. Click the button to find out more about the course and how to book.